[B]Verne Harnish - Mastering The Rockefeller Habits DVD/B]



Thousands of business owners have benefited from the simple, practical techniques outlined in Mastering the Rockefeller Habits. Drawing from his experience as the founder and program chair of the world-renowned MIT/Inc./EO "Birthing of Giants" executive program and his two-decade-long work with the CEOs and executive teams of fast-growth firms, Verne has developed an easy-to-use program for making strategically smart business decisions.

Topics covered include:

* Cash Model—double your operating cash flow in 12 months

* Market Intelligence—find out how leading firms "learn faster" to remain ahead of their competitors

* Core Ideology—bring core values and purpose alive to energize your employees and simplify human resource systems

* Brand Promise—articulate a clear, succinct one that differs from your competitors'—while still mattering to your customers

* X Factor—determine your underlying "10- to 30-times advantage" over competitors—find it, exploit it, and win big

* Annual and Quarterly Focus—discover the most critical short-term decisions an executive team can make to drive alignment and performance

* Rockefeller Habits Checklist—adopt 10 habits that will reduce the weekly executive time needed for managing the business from 50 hours to under 15

* Meeting Rhythm—establish daily, weekly, monthly, quarterly, and annual meeting rhythms and create the specific agendas that make them effective

* Metrics—drive your business on a daily and weekly basis using three metrics

* Organizational Structure—keep everyone accountable by applying three types of organizational charts

* Themes and Priorities—identify period-specific themes and use them to make your priorities memorable while adding energy and focus to the organization








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